About
A specialist team that builds AI agents for service businesses.
We work with businesses where every lead matters and the team is already stretched. Our job is to build the automation that takes routine work off their plate — reliably, without drama.
Our team
We are a small, focused team with backgrounds in software engineering, AI systems, and business operations. We work with a small number of clients at any time — by design. Doing this well requires genuine time and attention on each engagement, not a portfolio approach.
We don't have a large sales team or a partner network. Most of our work comes through referrals from clients who've seen what we build and want to tell someone else. That suits us — it means the clients we work with are already qualified and already understand what services-model AI work involves.
What we bring
The combination of skills that makes this kind of work actually ship and actually work in production.
AI & Automation Engineering
Our engineers have built production AI systems across customer-facing and internal workflows — not proof-of-concept demos. We work at the level of integrations, data pipelines, and operational reliability.
Operations & Process Design
We understand service business operations before we touch any AI. Every agent we build starts with a clear map of the existing workflow — what breaks, where things fall through, what actually needs to change.
Systems Integration
Most of our work lives at the intersection of tools your team already uses — CRMs, telephony systems, helpdesks, calendars. We connect them, not replace them.
Human-in-the-loop Design
We build review and escalation paths into every agent from the start — not as an afterthought. The agent handles what it can handle reliably. Anything else goes to a human, with context.
How we work
What makes this different from buying a platform or hiring an AI vendor to install something generic.
Discovery first
We don't start building until we understand your workflow. That means spending time with your team, reviewing your actual tools, and mapping where things break. It takes longer upfront and saves significant time — and cost — later.
Built around what you have
We don't ask you to replace your CRM or switch phone systems. We build the agent to work with your existing stack. If something in your stack is genuinely holding you back, we'll tell you — but we don't sell a replacement.
Human review where it matters
Every agent we build has defined scope boundaries — situations where it operates autonomously, situations where it drafts for human review, and situations where it escalates and stays out of the way. Those boundaries are agreed with you, not decided by the model.
Accountable for outcomes
We're a services team, not a software vendor. If the agent isn't working correctly six months after deployment, that's our problem to fix — not a support ticket for you to manage.
A note on what we don't claim
We don't publish a client count, a team size, or years in business on this site — because those numbers are easy to inflate and don't tell you what you actually need to know. What matters is whether we understand your problem and whether the work we've done for others looks relevant to your situation. The work section is where that case gets made — anonymised scenarios, honest outcomes, and no fabricated metrics.
Want to know if we're the right fit for your project?
A discovery call is how we both find out. No commitment, no pitch — just a clear conversation about what you're dealing with and whether we can help.